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Tools to Monitor and Improve Website Performance

Let’s Build a Faster, Stronger Web Presence Together

Website performance is more than just how fast a page loads. It influences how people experience your brand, how long they stay on your site, and how likely they are to convert. At Bloom, we believe that performance and design go hand in hand. A beautiful site should also be reliable and efficient.

That’s why we prioritize Website Performance Monitoring as a key part of the creative process. We do this with you, not just for you. From the first audit to the final optimization, our approach is rooted in openness, craft, and shared problem-solving.

Here are some of the tools we rely on, and why we think they matter.

Google PageSpeed Insights

“We obsess over the details so you don’t have to.”

Google PageSpeed Insights gives a clear picture of how your site performs on both desktop and mobile. It analyzes everything from image sizes to server speed and offers specific tips on what to improve.

We use this tool at the beginning of most projects to establish a performance baseline. Over time, it helps us track improvements and stay aligned on goals. You will always know what we’re measuring and why it matters.

GTmetrix

“Here’s how we got to this decision.”

GTmetrix offers a deeper dive into performance metrics. It gives waterfall charts to show how every element on your page loads and whether anything is slowing it down.

We often use this tool to validate decisions or investigate a problem that is not obvious. Every insight we gain is something we share with you, so you are part of the conversation.

New Relic or Datadog (for more complex needs)

“This may not work, and here is why.”

New Relic and Datadog are advanced tools that help monitor application performance in real time. They are ideal for high-traffic websites or custom web applications.

We only recommend these when there is a clear need. If a simpler solution can work, we will say so. Our focus is on what makes sense for you, not what looks impressive in a pitch.

UptimeRobot

“We understand this process can feel overwhelming. We are here to guide you.”

Sometimes the issue is not speed, but availability. UptimeRobot keeps an eye on your site and alerts us if anything goes down.

This kind of monitoring helps us respond quickly and gives you peace of mind. You should never be the last to know if something goes wrong.

Hotjar

“Your insight is as valuable as our design.”

Hotjar shows how people actually use your site. With heatmaps and session recordings, we can spot areas of confusion or friction.

These tools help us connect data with behavior. If visitors are dropping off at a certain point, performance could be part of the story. We look at the full picture and invite you into that process with us.

Performance is not a one-time task. It is a conversation.

We do not have all the answers, but we know the right questions to ask. By staying curious, open, and committed to your goals, we can build something meaningful together.

Let’s look at your website’s performance as a shared opportunity. If you are ready to explore what’s possible, we would love to connect.